In this new era of the internet, there are thousands of ways to make money online. Most importantly, there are lots of ways of getting a small business online and profitable.
In this article we will be discussing topics such as the need of a high quality and converting website, why you should be using a CMS (content management system), the need to understand basic SEO, and how to budget for internet marketing expenses.
So, you’ve got a great business idea, you’ve got a product, and you know your market wants phoenix seo services. You’ve spent hours creating a business plan, and everything seems like it will work perfectly, however, it’s a fact that most business will fail within the first year. The topics discussed in this article will give you an edge on other small business owners who fail to plan, and in turn plan to fail.
First off, is your website. What makes a great website, and how will you retain your visitors so that they are enticed to do whatever it is that you’re trying to get them to do? This could be simply to leave their name and email to be placed on a drip campaign (more on this later), or you may have products that you’re selling and you need a certain amount of people visiting your website to produce x amount of sales. Well, there’s a basic template for what you need to launch your business on the internet.
1) A platform to build your website.
2) A domain name and a domain hosting company.
3) A logo, if you don’t already have one.
4) Content, and ways of separating the content into categories
5) Analytics
Secondly, you need a CMS. CMS software is typically used to support multiple users working in a collaborative environment. These can be some of the most used by coders and social media influencers, such as PHP, Python, Buffer, Vista Print Social Media Marketing, and others alike.
What is SEO? SEO is an abbreviation for search engine optimization. It is not a fancy cheat code, but rather, it is a way of letting search engines know what your website is about, so that their algorithms will direct relevant searches, to your page.
Finally, you need to set aside a budget, because, even though there’s a lot of free ways of marketing, building a website, and having natural SEO, with a budget, you will speed up the process of all these aspects. Now, let’s dive into a little more detail with some resources on how to get your website set up, and how you can start your marketing and SEO campaigns.